IT MATTERS
STILL
A creative platform exploring what remains human when everything around us becomes increasingly automated.

IT MATTERS STILL / 01
“TECHNOLOGY CAN OPTIMISE AN ACTION.
IT CANNOT DECIDE WHAT MATTERS.”It Matters Still is an independent creative platform spanning music, writing, books, visual culture and collaborative work. It explores the parts of human experience that resist optimisation: meaning, emotion, identity, spirituality, memory, intimacy and creative expression.
IT CANNOT DECIDE WHAT MATTERS.”It Matters Still is an independent creative platform spanning music, writing, books, visual culture and collaborative work. It explores the parts of human experience that resist optimisation: meaning, emotion, identity, spirituality, memory, intimacy and creative expression.
THE QUESTIONS
The project exists alongside Jessica de Paiva's technological work rather than beneath it. Where Known Systems examines how complex systems can become more accountable, It Matters Still asks a different question: what should remain outside the system? The platform provides a space for music collaborations, literary work, cultural projects, creative experimentation and conversations with artists, writers, producers, coaches and other practitioners whose work examines the human condition.